Media Performance Lab - Preparing your project proposal
1.
Your proposal should be tailored to a specific
audience/reader/publisher.
2.
Start with an introduction that captivates and
"hooks" the recipient.
3.
Deliver a catchy title. Tantalize them with
original ideas.
4.
Craft a proposal with a distinctive
flavor.
A. Begin
with a clear objective. Design/photography/video proposals don't have to be
long. They just have to convey your purpose in writing. First, state your
objective. Describe the problem or need you feel your project will meet, then provide a solution based on your research, experience,
and skills.
B. Express
what you can do for the intended audience by providing benefit statements
that convey lasting solutions. Your proposal should show how your
design/photography/video skills would help the image of your subject mater, in
the community, and overall.
C. If you've
created similar projects, say so in your text and show samples of past work.
However, remember to keep the proposal focused on the problem/topic at hand and
not on your past experience. Only mention what is
relevant, and keep it short.
D. Be
concise and clear. Your design/photography/video proposal should be
concise and to the point, yet it should also provide enough information to
answer any questions the supporters of your project might have. Put yourself in
their shoes and provide the facts you know they will want. Follow the
journalistic pattern of answering the "who, what, where, when, why and
how" of the project in question.
E. Provide your phone numbers, email address and any other contact information. Invite them to your website and let them know you'd be happy to discuss further details and information via a formal interview and presentation